A Financial Education Event
     

I Do Not Hate You

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Technology–you gotta love it, and hate it, too.

On Jan 1, I published a very fun blog, that my readers loved. Then we transferred over to a new platform and it was forever lost.

So I’ve revived it, now that we are a few months into 2017 to remind us that this is going to be a good year!

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My daughter, Bethany, and I have a close relationship that often baffles the unassuming bystander. While we have been known to have a hearty row every now and then, we prefer to laugh early and often. One of our shticks is performed when we try to call or text each other and the recipient fails to answer. Our ever-mature response is to call and leave voice mail saying,

“Why do you hate me?”

The other party is to respond as soon as possible with assurances that you are not nearly as hated as you think.

We have variations of this hilarity and while it seems unhealthy from the outside looking in, it works for us.

At the end of 2016 and beginning of 2017 we hear a lot about how eager some are to release 2016 to the dregs of a year gone sour: a year of political strife, unequalled loss and anguished setbacks. In short, they hated 2016.

But I have to say to 2016—I do not hate you.

In 2015 my Marine son was in a combat zone in Iraq, in 2014 he was in regular firefights in Afghanistan as an infantry platoon commander.  Had I been prone to hate a year, it would have been 2014.

In 2016 that Marine married his true love and I gained a daughter. I know it’s a cliché, most mother-in-laws have to say that, right? But in my case, I really expanded the tent pegs of my heart to let another inside. This young lady read my books before she met me, she knows my son better than I, and she works kindly and lovingly behind the scenes to foster our family’s unity. She calls me “mama” and she calls me regularly.  She gives me gifts (my love language is gift giving) and she makes me laugh. Yeah, I hear you “Ellie, you are painting this girl in shades of YOU—what she does for YOUR son, how she makes YOU feel, and the value she brings to YOUR family.” You are right. I am.

In 2013 my daughter Bethany, a recent college graduate, left the good old US of A and moved to England to serve at a non-profit that benefitted children. She mended hearts of kids who needed to hear about hope. She got to see a number of countries and experience other cultures and that was good. But the non-profit organization broke her heart. Amidst poor leadership, false accusation and territorial dogmas my daughter lost her joy. The “bouncing Bunny” came back shattered and in need of healing. If I could have hated a year, it could have been 2013.

In 2016 that daughter married her true love and I gained a son. Yes, here we go with the cliché’s again. But if you’ve never enlarged your heart to let someone who is not your own child in, then you don’t know what I’m talking about, so don’t judge me. This young man is guileless. Truly, he knows no guile. I don’t know if he’s a good poker player because he just doesn’t lie very well. My daughter had mended from her terrible-no-good-very-bad-year and was able to present him with a whole, healthy heart to have and to hold forevermore.  He calls me “mama” even though he has a great family of his own and they are part of the assets he brings to our lives. He adores my daughter. He gets her. She chose well and they gained a “happily ever after.”  Of course they’ll have challenges, loss and heartache. But they’ll have each other and that does a mama’s heart good.

In 2016, our family saw other great gains—my grandson’s 2nd birthday party with doting parents, Army beat Navy after 14 years, a son started pilot training, another son began his senior year at West Point, my children gathered from far away places for the weddings & holidays, and we welcomed our first grandfurbaby named Schmidt (yep, from New Girl, but the dog is better behaved.) My conference team successfully completed 15 events at 10 bases with Heroes at Home, providing financial literacy education to service members thanks to USAA.  I have a passion for these people and I got to live out that in my work this past year. The last part of 2016 had us planning 2017 with 25 events at 17 different bases in five countries—a success by any standard.

In 2016 had my focus been on politics, social justice or mortality, I would have hated this past year. Had I chosen to look at the family drama, broken friendships, missing family & friends associated with the two Kay family weddings—I would have hated 2016. There was plenty of negativity to focus on this past year both in our family and in our world, but I chose to focus on what went right, not what went wrong. I chose (not based on feeling, but based on a decision of the will) to focus on what we have instead of what we don’t have. I tried to choose wisely.

No, 2016, I do not hate you.

As I’m writing this blog on January 1st, I turned off my phone to concentrate on the task at hand. I missed a few texts, a call goes to voice mail. I proof and edit my work, choose the photos to accompany the blog and populate it for the appropriate day.  Then I listen to my voice mail. I have a “Happy New Year” message from my daughter that begins with,

“Why do you hate me?”

I smile to myself. Hello, 2017, I think we’re going to have a good year.

And Baby Makes Three – Ways to Save Bucks on Babies

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“Mama, can you ask Miss Natalya if I can hold the baby?” my 6’ 4” son asked with hopeful expectation.

Moments later, he was holding the pretty little three-month-old baby girl and smiling proudly, “now take my picture.”

Ever since he was a teenager, he absolutely loved babies. Holding them. Having his picture made with them. Then giving them back when they made the tell-tale popping sounds that let him know the infant was filling up her diaper.

Father and son

Fast forward ten years. Past his years as a midshipman at Annapolis, past his years as a graduate student at Stanford, past combat tours in Afghanistan and Iraq. Fast forward to the present. Now, this Marine is holding his newborn son, Robert Philip Kay, III.

 

“Why are you picking up the baby when he’s sleeping?” I watch my son cuddle his 4-day-old son, the infant’s tiny features pronounced next to his big father’s duplicate profile.

 

“Because I’m the dad and I can hold him whenever I want.” He holds him. He has his picture made with him. And when the tell-tale popping noises indicate little Robbie is filling his diaper, he’s suddenly changed. He goes from a boy who has never changed a diaper to a man who changes every single one his tiny son fills (and his namesake filled six of those bad boys in only 24 hours.)

I’m proud of my man child who grew up so quickly, met a beautiful mermaid, married her before she got away and made me a “Glam-ma” to a tiny human who has my Hispanic hair, my husband’s name, his mother’s nose and his father’s legacy.

My daughter in law is a precious asset to the Kay family and not surprisingly, she’s great with money. Here are eight new mom tips that come from her recent experience and my background as a mom of many.

8 Ways to Save Bucks on Babies

  • Amazon Baby Registry – Whether you have three baby showers or none, it’s smart to have a list of items you can use for baby. Even if friends and family don’t buy off the list, they can still mark it as “purchased” to minimize duplicates. Once everyone buys what they want, the new parents are entitled to a 10% off one order (wither 60 days before and up to 180 days after the baby’s arrival) and 15% off if you are an Amazon Prime Member. My DIL used this discount to buy eligible items off her registry that had not yet been purchased and she used Amazon gift cards, to further minimize their OOP expenses. Plus, she had $1000 worth of gifts purchased by friends and family, which scored her $100 worth of free diapers and wipes.
  • Return Duplicates Promptly – Get a store credit or exchange items for something else you can use right away. If you wait until after the baby arrives, you may not have the chance to get around to returning the items in a timely manner and you’ll lose out.
  • Don’t Open Those Diapers! – My first son, Daniel, weighed 11 pounds and was 24” long. He never wore newborn diapers. My last son, Joshua, was 10.5 pounds. He never wore newborn diapers. Even if you don’t give birth to a sumo wrestler, you still need to be careful on your timing in opening new bags/boxes of diapers. Once you open them, they can’t be returned for a larger size. This is especially true when you open a 180 count box from Exchanging a brand name diaper is easy at Walmart or Target, where you don’t need a receipt to get a larger size package. But not if they’re opened.
  • Calling All Freebies – I went out to Annapolis to nest before the baby arrived and it seemed like every day, my DIL was getting freebies delivered to her door—especially baby formula. She also got free toiletries, diapers, books and more from the hospital. Manufacturers of baby products and hospital auxiliary groups provide freebies for new moms. Look inside the baby bassinet cabinet in the hospital and you’ll probably find diapers, swaddling blankets, alcohol swabs, a nasal aspirator, disposable nipples for bottles, a thermometer, and more. These are valued at $30 to $40 and you can always use them.
  • Nurse if Possible – Not only will your baby get colostrum, that helps to fight infections and illnesses, but you’ll get valuable bonding time with your little one. It’s been estimated that nursing moms save $1400 in the first year over those who use formula. My DIL got reimbursed for a pump through Tri Care and other insurance plans cover the cost of a pump as well. Don’t take the one from the hospital because those (usually) aren’t free and nothing can ruin a peaceful day at home with your newborn than the breast pump Po Po at your door, asking why you stole an $800 breast pump.Don’t give away your sample formula either, 85% of nursing moms stop by the time their babies are 6 months old.
  • Free Advice – Many hospitals have a lactation expert who makes the rounds and helps new moms learn how to nurse a baby. When Anne, the lactation consultant came by to see my DIL, I learned a few things as well. Even after nursing 5 babies, I didn’t know that “infants are nocturnal beings.” Um, yeah. I should have figured that out. This service is free and can cost $200 if you pay a lactation advisor. Ask about free hotlines and even volunteer services that may pay for a home visit. Plus, check your insurance provider’s coverages as well.One of the nurses, Leslie, was helping my DIL and when she realized I had raised 5 infants, she pointed at me and said to my son and DIL, “You are blessed to have her in your life. She’s one of the greatest resources of knowledge you have at your disposal.” I loved Leslie, she was my favorite.
  • Double Duty Accessories – When you’re filling out a wish list, try to get items that have more than one function. Like a Graco pack n play that also has a changing table built in as well as a bassinet. We got my oldest son a crib that converted into a toddler bed for his son, Liam, and we bought the conversion kit when we bought the crib. These styles are new every 9 months and if you wait to buy the conversion kit when you need it (2 years or so), then it may no longer be available.
  • You Have Not Because You Ask Not – Be sure you ask the OB/GYN and the pediatrician for product samples. Not only will you discover whether you like the product before you purchase a full size, you may only need a little of it to get you through the crisis (we will not talk about nipple cream now.) Sign up for baby food company newsletters and coupon offers. Go to Gerber, Beechnut, Earthsbest, and Stonyfield to get these offers.

Three generations of Robert Philip Kay

Congratulations on your new baby. Whether you are the parent, grandparents, auntie, uncle or just a favorite friend—this is an exciting time for your entire family.

My husband and I are and thankful for our children and now our children’s children. We are often asked how we raised so many successful children, with success being measured as kids who are living their purpose and making the world a better place.

We usually answer this question with, “We tried to think of what was best for the child. I didn’t think about what I wanted to do, I thought about what was going to be the best option for my child.”

Gotta go check instastories for the latest baby video—until next time!

Avoiding Last Minute Christmas Panic!

 

So….here’s  some of this year’s Kay Christmas photos, that were a part of our annual photo greeting card. This was mailed the day after Thanksgiving. On Black Friday and Cyber Monday of every year, I get all my shopping done so that we can have a simple holiday–no last minute panic, no stress–just a simple life. But a few Christmases ago, I got talked into having “some work” done in our kitchen that was “a three day job.” I remember stressing to my husband that, with all the college kids coming home for the holidays, I didn’t want my house in a mess. But in accordance with Murphy’s law, most of my kids came home to 6 inches of snow on the ground that completely shut down our desert California town. Plus, I had A MESS OF KITCHEN! Workers couldn’t drive in t
he snow.  With no kitchen, there was no holiday baking, no traditional truffles, nothing but a sense of panic that there was too much to do and not enough time.

Whether you’re still shopping for last minute gifts, prepping your cards, cooking for the big meal or cleaning the house, you can avoid the associated expense and stress that comes with last minute panic by becoming proactive and purposeful in the midst of your panic. Here are some tips to attack the anxiety before it attacks you.

 

  • Simplify – It may have been a tough year economically for your family or you may an uncertain financial future. It’s the ideal time to simplify the holidays by taking a deep breath and thinking about what you do have rather than what you don’t have. I believe that each of us has two kinds of attitudes within us: there is a minimalist as well as a materialist in each of us. It’s time to tap into the minimalist and give the materialist less power in your life. Be sure that you are talking this through with your spouse. Dr. Jennifer Degler has some great ideas to manage these conversations when we interviewed her on The Money Millhouse. The holidays are all about friends and family, they’re really not about spending yourself into oblivion or stressing the small stuff.
  • Strategize – Get the free Christmas Radio app and sit down for a strategy session. At the root of most of our last minute anxiety is a basic lack of control. In order to separate emotional panic from the plan, take charge by implementing a specific strategy for these last few days.
    1. Step One: Take ten minutes to write down what you have left to do (gifts, grocery shopping, cards, baking, cleaning, etc). You could use the Christmas List app for $2.99 or just use the notes on your tablet so that you can share this with appropriate family members that may be impacted. Maybe you don’t really have as much to do as you thought and that, in and of itself, will help eliminate stress.
    2. Step Two: Go back over your list and mark the items as optional or mandatory. Do you really have to paint the bathroom before the guests arrive—optional.  Do you really have to change the sheets in the guest room before your mother-in-law arrives—mandatory.  Do you have to bake those three step chocolate truffles or can you get them at the local bakery–optional.
    3. Step Three: Take the optional items and place them on the bottom of the list. If you get to them—fine, if you don’t fine. This takes off TONS of pressure.
  • Stash the Cash – It’s soooo hard to really stay on budget with only days before Christmas. One tried-and-true way our family has been able to stay on a last minute budget is to get the budget remainder in cash and divide it into specially marked envelopes, for example, “food” and “gifts.” When I’m in the grocery store, I take the food budget envelope and it serves as a visual reminder of what I have left. On one hand, it keeps me from splurging on some treats if I’m running out of cash but on the other hand, it can also allow me to splurge (guilt free) on certain products if I realize that I have money leftover!
  • Split the Efforts – This may come as a news flash but… you don’t have to do everything in order for it to get done right! This is not the time to be Miss Polly Perfectionist. In this step, we need to delegate responsibilities. Assign tasks to different family members and cut your work in half. In fact, you could use this time as an opportunity to teach your teens the value of a dollar. Let them go to the store for you and get the items on your list, asking them to find the best deals. If they are not certain, then they can text you the options (what teen doesn’t love to text?) You can text them back some suggestions and in the process they are learning to evaluate a good deal and a bad deal.
  • Separate – It’s highly likely that you’re going to be charging some last minute expenses on your credit cards. But don’t let those purchases hurt your FICO (Fair Isaac Credit Score) by charging more than 30% on any one card. Check your credit card limits as well as your balances online or by phone and then make certain that you charge on the card that is lowest proportionally. Even if you are able to pay off these credit card bills next month, charges of more than 50% of the available limit on any given card can hurt your FICO. So be strategic by separating those purchases and saving your credit score.
  • SAVE – It used to be that Black Friday was just a day, this year it’s an entire season. It’s truly a buyer’s market amongst retailers and there are last minute deals to be had, especially electronics and clothing. But what if you don’t have time to go and battle the crowds at the store? There’s an easier way to give last minute gifts that simplifies your time, saves you money and keeps you on budget.
    1. Gift certificates (online and physical cards) – If you want to send an online gift certificate to someone, it’s as easy as pointing and clicking. They’ll receive notification in their in-box that you’ve bought them a gift certificate and you can follow up with an e-card alerting them that the notification they will receive from the retailer is not spam. For some great options, go to restaurant.com for discounts on eating out or check out potential deals at amazon.com For a review of codes that can give you a better deal, go to RetailMeNot.
    2. Gifts of Time – Some of the most memorable gifts I’ve ever received are gifts of time. One girlfriend gifted me with a certificate good for lunch at my favorite bistro. My kids have given me handmade “coupons” that are good for doing the dishes, cleaning the living room, babysitting a younger sibling or not back talking me for a week (hey, I’m happy for a day). You could write out your own coupon and give the recipient a card that says, “This card entitles you to dinner and a movie” or “This card can be redeemed for a night out on the town while we babysit your teething twins.” This can be FUN!
  • Share – I’m all about multitasking and getting the most out of my efforts as well as my money. Now is the perfect time to give to charity in a way that also benefits you financially with your taxes. This year, given the current economy and the great material needs in communities why not consider giving the “gift” of a donation in someone’s name? Our favorite non profit organization is Heroes at Home which provides free financial education for military members. Currently, 95% of your donations go directly to programs on base.  Look over your list of people and consider making a donation in their name instead of giving them a material gift. You don’t have to tell them the amount of the gift and you can make one donation in the names of several people—thereby giving an amount that allows you stay within your budget. Furthermore, this kind of gift could be tax-deductible and help you (if you itemize) on your taxes as well. It’s a gift that keeps on giving.

Merry Christmas!
Ellie Kay
www.elliekay.com

How I Earned A Six Figure Income As a Spokesperson / Brand Ambassador – part 4

I’m gearing up to present this Brand Ambassador Workshop at Fincon this year and it makes me reflect on the last time I presented in that venue. It was 2014 and we were in a small space that accommodated about 40 people. In the audience were several bloggers and social media gurus who were interested in how they might be able to leverage their skills to be able to make money in this space. One of the people listening carefully was Tiffany Aliche, The Budgetnista, who was on the cusp of her potential career as a brand ambassador.

 

When I talked to her about it recently, she reflected, “I remember looking at the list of workshops and thought that I really wanted to see what that was all about. When you were talking, I kept thinking about brands I could possibly partner with and didn’t really know. But now, four years later, I’ve exceeded my expectations with your help.”  Tiffany is modest, but she’s currently in the top 5% of non-celebrity spokespersons/brand ambassadors. I worked with her on her first major deal and I’ve represented her ever since. I’ve also worked with a half dozen others who were at that Fincon presentation. What made Tiffany pop out as a top performer? Let’s look and see:

Characteristics of a Top Brand Ambassador:

  • Great work ethic– Tiffany delivers on time or early. Period. No excuses. I had another  rospective brand ambassador who couldn’t keep her phone appointment with me THREE times. I know, why did I give her so many chances? My daughter says I’m too nice sometimes, but I do like to believe the best in people.  However, if she can’t keep a phone appointment with me, how could I trust her to manage the deliverables on a contract?
  • Great questions– A great brand ambassador knows the right questions to ask when working with a client. While I (the agent) ask all the deliverable and money questions (the talent doesn’t need to talk money when they have a representative), Tiffany usually asks things like “What are your expectations?” and “How do you measure success?” She wants to know the client’s target so she can hit it every time.
  • Great Performance– Repeat work is a big part of income for a brand ambassador and getting a client to want you again…and again…and again is a gift. Tiffany makes it her goal to exceed a client’s expectations. This doesn’t mean that she does extra work for free (I don’t let her) but it does mean that she’s open to revising her work, she’s flexible and she gives the client better results than they ever dreamed of getting.

 

The Upward Spiral for a Spokesperson

I’m a pretty big Bradley Cooper fan and I saw the trailer for the upcoming movie, A Star is Born with Lady Gaga. That’s one premiere I’d like to go to as an influencer! I saw the previous version of the film with Kris Kristofferson and Barbra Streisand as well as the 1937 original. It’s a painfully sad story of someone on top who works their way up and then enters a downward spiral to destitution and despair. That same story can happen to brands when they believe their own press, think they are better than others, or they let success go to their head. But just as there is a downward spiral, I believe that there’s also an upward spiral that incorporates the adage, “success begets success.” Here’s how that happens:

  • Start – The brand ambassadors start somewhere. Some of the best begin as bloggers, writers, podcasters, media personalities, or speakers.
  • Skills – We already discussed the different skills, but the best of the best spokespersons will move outside their comfort zones and develop additional skills. Some bloggers are afraid of public speaking—but a top 5% brand will go to Toastmasters and get over that fear and then achieve the elite Accredited Speaker status (the top 1% of 4 million Toastmasters globally). A skilled podcaster will learn to become a better writer. An old-school book author will learn about social media. They seek to become the EGOT of their space in the marketplace—achieving excellence in all areas.
  • Success –As they develop their skills, they get gigs and execute all the deliverables in their contracts with excellence—exceeding client expectations.
  • More Success – As they are successful in contracts, this leads to their ability to develop even more skills and confidence, which leads to more success. They remain teachable and realize there’s always room for improvement.
  • A Star is Born – Some of the most remarkable and successful spokespersons are people that will never achieve celebrity like Kendal Jenner, who gets a cool mil for an Instagram post. Nonetheless, these top 5% non-celeb spokespersons are stars, like Tiffany, because they are working it and getting better every day.

In this blog series, we already learned the definition of a spokesperson/brand ambassador, the skill sets of a spokesperson,  the process involved in garnering, negotiating and contractinga spokesgig. Now it’s time to look at some of the specific deliverables as well as how to remain in compliance so you don’t get in trouble with the Feds!

Deliverables:

In the SOW (Scope of Work) and in your spokesperson contract, there will be an Appendix or a specific outline of what you are to deliver as well as the timeline (due dates) for those deliverables. When working for my brand ambassador clients, if these areas of the SOW or the contract we get from the corporation are not clearly defined, I’ll push back and ask for clarification. Here are examples of the various kinds of deliverables that are part of a working brand ambassadors rate sheet.

  • Per day or part of general appearance day (national TV, local market media TV, print, radio interviews, trade show appearances, podcasts, press conferences, etc.); per pre-tour development day.
  • Per travel day, if required, prior to or following work days
  • SMT (Satellite TV Media Tour) day – These are one of the most lucrative aspects of a contract because they are VERY difficult and require the highest skill set for a spokesperson. You have to be 100% in your messaging (you deliver at least the primary client message in each and every interview.) You usually arrive in a studio at 4:30 a.m. (EST) for makeup and rehearsal, then you have your first media hit around 6:00 a.m. with a morning news show via Satellite. You continue this for 3-4 hours and anywhere from 10 to 35 TV shows. They key is to be upbeat, perky and consistently deliver messaging the entire time. These SMTs earn 3K for a neophyte up to 30K for a non-celebrity pro.
  • Keynote message (speaking)
  • Workshop/Seminar or Breakout Session
  • Panel (as a panelist or moderator)
  • Media training day – This is usually the day before you kick off a campaign or the day before an SMT or RMT. This rate is usually 2x a social post.
  • RMT (Radio Media Tour) day– This is where you are on 10 to 30 radio shows, back-to-back, delivering key messaging for your client. This are usually done from a landline from your home or office and you can even do these in your pajamas. They make about 10x what one social mention makes for you.
  • Facebook Live – They pay you to go live on either their platform or your own platform. This is a premium deliverable and is usually about 6x the cost of one social mention on facebook. Make sure the contract doesn’t include a “Facebook Live” bundled into all the other social deliverables, because this item should rate more.
  • Email or Newsletter – Believe it or not, some clients still like newsletters or a blast of a promotion to your list. This is never free for the client and the price you get for doing this depends on how big your list is and your open rate (how many people open your email when you send it out.)
  • Fully Sponsored Podcast Appearances – You go on to a podcast like The Money Millhouse and if a sponsor is covering it, then you get paid to go on the show and mention the product, campaign or idea. You make sure to give disclosure about the partnership, but more about that in the FTC/Compliance section below.
  • Initial use of name and likeness and continued use – you get paid for the use of your name and likeness. If the client wants to continue to use it on a social platform or a website, then they rent it monthly.
  • Webinar – These are very popular and can be sponsored as long as they don’t seem like a commercial. They need to be organic or your brand ambassador presence can quickly turn into that of a commercial huckster. Keeping it informational, educational and non-commercial is the key to see both the brand ambassador and the client succeed in this kind of partnership.
  • Pitching tips (up to 3 tips) – Separate from Interviews. You get paid to create pitches for media and then if the client pitches them and you get a hit, then you also get paid to go on the show (or the media.)
  • Branded Educational Content – helping companies develop education material as a public service is really hot these days. You step in to help develop this and you put a friendly face on a corporation so that this content is more human.
  • 5 Day Course – Pricing varies depending on deliverables, but you are creating the course for the brand and will get compensated accordingly.
  • Branded 1-sheet PDF with client links – this is a product that you create with the input from the client.
  • Video Series – you get paid per video and the length of the video needs to be defined. There’s a world of pricing difference between a 1 hour video and a 3-minute video.

 

Federal Trade Commission

I’m not an attorney, but I know how to read a brand ambassador contract. I’ve been known to catch more stuff and nonsense than our attorneys who are not working in this space full time. I read, push back and sign every contract that has my name on it for myself or my brand ambassadors.  A big part of every contract is FTC disclosures. In fact, when I went to select a photo for this section, I didn’t just grab a logo off the internet, I purchased the FTC pic—that would be ironic, violate copyright law when writing about the Federal Trade Commission!

In short, you have to disclose any material connection between you and the corporate client you are working alongside. You have to let your public know you are being compensated in some way–whether financially or materially. If you are in doubt about what this kind of disclosure looks like then look at a recent letter written to influencers from a key official at the FTC and make sure you are in compliance.

The corporate contract will outline, specifically, how you are to disclose in the different forms of media. Follow that part of the contract as if your life depends on it—because your life as an influencer DOES depend on following those rules.

Remember Your Why

As you navigate new territories in this space, remember why you are doing what you are doing. If it’s all about the money with you and that’s all you care about, then please don’t call me. I’m not interested in working with you. I want to work with people care about something more than money.

I entered into these waters as a side hustle from home, to supplement our family income and my own income as an author/speaker. I started as a mompreneur and saw that I was leaving money on the table. I didn’t like that.

My goals were pretty simple: to send my kids through college (debt free) and to pay for their weddings. Along the way, I not only met those goals, but I was also able to reach financial independence and start a non-profit Heroes at Home which provides free financial education to service members, veterans and their families.

Why do you want to do this thing?

This concludes our four part series on How to Become a Brand Ambassador/Spokesperson. Feel free to ask me any questions or let me know how you are doing in this journey. If you’re at FinCon, I’d love to meet you and hear about your experience.

And remember, if you are interested in becoming a part of our beta team for a new Brand Ambassador Course, then submit your name to assistant@elliekay.com and we’ll see if you qualify.

One last word of advice as you continue this journey. Comparison is the thief of joy. You’re going to find amazing people doing amazing things in this space but remember that YOU are amazing, too! So have fun and run your own race.